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Since mass media is intended to reach a large audience to through broadcast media, this picture describes what mass media is.
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Culture building through mass media can mean different things to different people. However, to me culture building through mass media means the proliferation of different types of culture .Culture building through mass media involves different types of cultures for example: fashion, T.V , music ,and pop. Social Media plays a big role in the types of different cultures because social media gets to show the world new things to a much wider audience. For example, if there's a new fashion trend in Forever 21 sweaters and a girl buys one she will most likely post it in social media websites and from their it will be open to the world to see. One of the sources "How Does the Media Effect our Culture" talks about the biggest tool in the media that generates revenue by the millions everyday, is advertising. I think the media affects our culture us in many different ways because the media plays a big role in our lives, because everything consists of media outlets.
Another source I found "Youth culture, the mass media, and democracy" is about how now in days younger children and teenagers ranging from 4-20 are so into the media so much that their spending most of their time on the internet.'' I think this is so true because that's exactly how our society is today. " Today’s youth,whether through MTV, the Internet, the gaming world, the Western music industry, or Hollywood, consume myriad digitized texts and goods to embody the cool lifestyles of Western pop icons, which marketers, advertisers and corporations configure to net the excess of dollars that children and their caregivers have increasingly spent to amuse themselves through marketed forms of leisure for the past 20 years''.( Youth Culture, the mass media , and democracy).The last source ''Understanding Media and Culture: An Introduction to Mass Communication, Mass Media and Popular Culture" talks about how Pop Culture and Media have a connected relationship because they both influence each other since mass media tends to focus on Pop culture. I think Pop culture and the media have influenced my culture because I'm currently in the time where our world consists of social media. Some multiple media outlets of Culture Building through Mass Media are
newspapers, radio, T.V, Instagram , Facebook, and Twitter.
